‘Regel je groei, regel je lease’ is a campaign we developed and produced for Regeljelease.nl. In the videos, we follow two entrepreneurs: a female freelancer who can’t start her car, and a carpenter who realizes his van has become too small for all his work. Both experience a brief moment of panic but quickly take action. They grab their phones and arrange a new company vehicle on the spot through Regeljelease.nl. By showing them taking immediate action at the scene of the problem, we highlight how easy and fast the service works. Within 24 hours, they’re back on the road.

The fast edits, energetic visuals, and uptempo music reinforce the feeling of speed and show that with Regeljelease.nl, growth never has to stop.
We chose to use real, relatable situations so the viewer can recognize themselves in the stories. By combining strong storytelling with clear branding, the message not only comes across but also sticks. This way, we build not just reach, but also trust in the brand.